The Twitter campaign continues to generate a similar level of traffic.
I have moved away from the use of the YouTube videos to direct links to MP3 files on the site. It appears that there is a relatively modest level of direct click through to these files but that the level of Google searches for the pieces or the composers responds.
I was concerned that daily repetition would result in diminishing returns but the modest level of variation of time of day and #tags used has been sufficient to keep it going. More recently there has also been some gratifying re-tweet and favourite activity.
Evidence of the significance of Mobile devices in the user base has continued to mount and so I have embarked on the upgrade to a mobile compatible site. No small task as it goes but substantial progress has been made in recent weeks.
The geographical source of our users has also shifted with India ousting the USA from the top slot which is followed by Indonesia and Egypt.
I am also planning to direct donation inquiries to a page on my Rotary Club web site to see if that makes a difference to the response.
I have moved away from the use of the YouTube videos to direct links to MP3 files on the site. It appears that there is a relatively modest level of direct click through to these files but that the level of Google searches for the pieces or the composers responds.
I was concerned that daily repetition would result in diminishing returns but the modest level of variation of time of day and #tags used has been sufficient to keep it going. More recently there has also been some gratifying re-tweet and favourite activity.
Evidence of the significance of Mobile devices in the user base has continued to mount and so I have embarked on the upgrade to a mobile compatible site. No small task as it goes but substantial progress has been made in recent weeks.
The geographical source of our users has also shifted with India ousting the USA from the top slot which is followed by Indonesia and Egypt.
I am also planning to direct donation inquiries to a page on my Rotary Club web site to see if that makes a difference to the response.