After making significant changes to the site and launching new products you are naturally prompted to delve a little further in to the site monitoring data.
As ever there are mixed results - the use of the new player has substantially increased the volume of music streamed off the site. Some of that is push and some pull and we have more work to do to get a proper handle on that. Suffice it to say that we have plenty of head room on our ISP package to expand the volume still further but I want to do it in a controlled way. There is definitely scope for more page specific play lists and we should be able to have more fun with the site wide players using hidden, randomised play lists.
On the other hand we are not seeing much in the way of change to other aspects of the site as yet, apart from the usual random changes that occur from day to day. Hopefully further refinement on the use of pushed music on the site will have positive effects - at the very least we are increasing the audience for our music.
As ever there are mixed results - the use of the new player has substantially increased the volume of music streamed off the site. Some of that is push and some pull and we have more work to do to get a proper handle on that. Suffice it to say that we have plenty of head room on our ISP package to expand the volume still further but I want to do it in a controlled way. There is definitely scope for more page specific play lists and we should be able to have more fun with the site wide players using hidden, randomised play lists.
On the other hand we are not seeing much in the way of change to other aspects of the site as yet, apart from the usual random changes that occur from day to day. Hopefully further refinement on the use of pushed music on the site will have positive effects - at the very least we are increasing the audience for our music.